Module 1 lesson 2:
Aligning with the Fashion Sales Calendar
Here's an exclusive, sneak peek inside the course showing what's waiting for you! 🌟👀
ENROLL NOWImagine seeing your designs showcased in retail stores around the world...
Meet our comprehensive course that helps you go from struggling to expand your fashion business beyond online sales to confidently transforming your brand with lucrative retail partnerships!
SEE WHAT PEOPLE ARE SAYING! 📢👇🏽
"I started my business about a year ago, and while I am extremely happy I did, I've discovered just how much I didn't know. I'm also aware of how much more there is to learn. Jasmine has been a game changer. Her experience in this industry has allowed her to answer questions before I even have them and solve problems before they arise.
Specifically in wholesale, I went to her just curious about the process, and within 60 days of working with her, I had three wholesale clients. She provided language that would have taken me years to learn and templates I could implement immediately, from line sheets to emails to send to retailers, pricing, and language. What I have learned is invaluable. I highly recommend using Jasmine if you're interested in wholesale. Working with someone with such deep knowledge of the industry will save you time and money."
Constance P.Â
"I've been running my business as primarily direct-to-consumer using my website. When I decided to expand to selling my products wholesale, I knew I needed some guidance. I knew that Jasmine had lots of experience with this because she had mentioned the success she'd had in the past with selling to retailers. She agreed to get on a call with me, and in just one-hour, Jasmine helped me create strategy and showed me how to prepare for my first trade show.
She gave me tips on best practices on collecting payments from buyers. I still use the line sheet template she gave me and can confidently say that Jasmine has boosted my confidence in the wholesale aspect of my business. The best part is I have seen tangible results directly related to her advice."
SOPHIAÂ O.
Can You Relate?!
- You're feeling stuck in knowing how to grow your fashion brandÂ
- You're frustrated by the limitations of solely relying on e-commerce salesÂ
- You see other brands carried in stores and want that for your brand tooÂ
The Fashion Wholesale Masterclass teaches you how to have your designs featured in retail stores, reaching customers in new markets, and creating multiple streams of income for your business✨Â
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➡️ The Cost of Inaction
- By avoiding wholesale in your business you may be missing out on significant opportunities to grow your brand and expand your reach.
- Without access to retail distribution channels, you're limited to selling through your online store or brick-and-mortar location, which can restrict your potential customer base and revenue streams.
We'll provide you with the knowledge, tools, and support you need to confidently approach retailers, showcase your designs, and secure placement in stores around the world. You ready?!
Get Instant access → THE FASHION WHOLESALE MASTERCLASSINTRODUCING...
Go from struggling to expand your fashion business beyond online sales to confidently transforming your brand with lucrative retail partnerships!Â
Here's what's inside✨...
- Access to all eight modules of the course, teaching you how to wholesale your fashion brand.
- Expert guidance and insights from fashion industry professionals
- Fillable/Customizable Fashion Industry Templates and Forms
- Curated Resources and Tools to Help You Land Your First Retailer
- Lifetime Access to Course
-
Customer Support
Here's what you'll learn
Inside the course👇
MODULEÂ 1
Preparing Your Brand for Wholesale
Transitioning from direct-to-consumer sales to wholesale requires careful preparation and strategic planning. In this module, we'll guide you through the essential steps to ensure your brand is ready to make the leap into wholesale, from refining your product offerings to optimizing your pricing for retail.
Highlights:
- Learn about key dates and seasons in the fashion industry to effectively plan and time your sales.
- Develop a product line that appeals to wholesale buyers.
- Master the strategies for setting wholesale prices that balance profitability and competitiveness.
- Understand the legal requirements and protections needed for selling your products wholesale
MODULEÂ 2
Finding the Right Retail Partners
Identifying the right retail partners is essential to the success of your wholesale business. In this module, we'll teach you how to research and discover potential retail partners that align with your brand's values, target market, and growth objectives. From boutique shops to department stores, we'll show you how to find the perfect fit for your brand.
Highlights:
- Learn to identify and define your brand’s unique position in the market and understand your ideal customer.
- Discover strategies to locate and connect with retail partners that align with your brand’s values and goals.
- Gain insights on how to apply to and get accepted on online wholesale marketplaces.
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Explore various retail programs and opportunities designed to help brands grow and develop their businesses.
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MODULEÂ 3
Crafting a Winning Brand Pitch
Your brand pitch is your opportunity to make a lasting impression on retailers and secure placement in their stores. In this module, we'll show you how to effectively tell the story of your brand, communicate your unique value proposition, and tailor your pitch to resonate with retailers' needs and preferences.
Highlights:
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Master the art of pitching your products and conducting successful meetings with potential buyers.
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Learn how to create a compelling brand story and define your Unique Selling Proposition (USP) to captivate retail buyers.
-  Discover how to create professional and attractive line sheets and look books using our templates to showcase your collection effectively.
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MODULEÂ 4
Wholesale Showrooms vs. Direct Sales
Understanding the dynamics of working with wholesale showrooms versus managing inside sales is crucial for fashion entrepreneurs. In this module, gain valuable insights and strategies to make informed decisions about representing your brand in the wholesale market. Whether you're leaning towards partnering with a showroom or handling sales internally, this module equips you with the tools to maximize your success in wholesale fashion.
Highlights:
- Understand how to collaborate with a wholesale showroom to maximize your brand’s exposure and sales opportunities.
- Â Learn strategies for managing and executing wholesale sales operations within your own team.
MODULEÂ 5
Navigating Trade Shows
Learn how to effectively participate in trade shows to boost your brand’s wholesale success and get in front of retail buyers. This module covers everything from selecting the right events and preparing your booth to engaging with buyers and following up afterward. Gain the skills and strategies needed to maximize your trade show opportunities.
Highlights:
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Gain knowledge about trade shows and their importance in the fashion industry.
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Identify the most relevant trade shows for your brand based on your target market and product category.
- Â Learn how to effectively prepare for a trade show, from securing visits from retailers to marketing materials.
- Discover strategies to ensure a successful trade show experience, from engaging with buyers to following up after the event.Â
MODULEÂ 6
Negotiating Successful Retail Agreements
Negotiating retail agreements is a critical aspect of building successful partnerships with retailers. In this module, we'll equip you with the negotiation skills and strategies you need to create mutually beneficial agreements, protect your interests, and secure favorable terms for your business.
Highlights:
- Understand the essential aspects of payment and shipping terms in wholesale transactions.
- Learn how to negotiate terms that benefit both you and your retail partners.
- Discover strategies to safeguard your brand’s integrity and reputation in the wholesale market.
MODULEÂ 7
Managing a Fashion Wholesale Business
Highlights:
- Gain insights on handling deliveries and following retailer shipping guidelines.
- Develop techniques for building and maintaining strong relationships with retail buyers.
MODULEÂ 8
Creating Marketing Strategies for Wholesale Success
Effective marketing is key to driving sales and building brand awareness in the wholesale market. In this module, we'll explore strategies for creating impactful marketing campaigns, developing compelling promotional materials, and leveraging digital and traditional channels to reach retailers and consumers alike.
Highlights:
- Discover strategies to attract and engage retail buyers.
- Learn how to generate excitement and interest in your brand.Â
- Understand how to use PR to boost your brand’s wholesale success.
But wait, there's...
I know you're going to love these extras!
Let's fast-track your success!
- 2 Months access to our membership community which includes monthly q&a/coaching calls, monthly trainings, and resources. ($400 Value). (*Accelerator Package only)
- Personalized Brand Audit get expert feedback on your wholesale materials (which you will learn about in the course), including product catalogs, pricing sheets, and your brand pitch. Jasmine will personally review everything. With customized feedback and actionable advice, you’ll feel confident presenting your brand and securing retail partnerships. ($350 value) (*Accelerator Package only)
and there's more...
Access our exclusive
Showroom Directory ➡️
This resource saves you hours of research. Showrooms help brands connect with retailers by showcasing collections, negotiating orders, and increasing visibility. With this directory, finding the right showroom to represent your brand has never been easier.
How to Start Wholesaling Your Fashion Brand
Get Access To The Masterclass
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Learn the 8-Part Blueprint
Secure Your First Retailers
Who is this course for?
The Fashion Wholesale Masterclass isÂ
perfect
 for you if...
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You're an Emerging or established fashion brand ready to scaleÂ
You've built a loyal following through your direct-to-consumer (DTC) efforts, but you're ready to reach more customers through retail placement and grow your brand's presence.
You're a Fashion start-up looking to scale with retail partnerships in the future
You’re in the early stages of building your fashion brand and want to set yourself up for future retail success. This course will show you how to prepare your brand for wholesale, even if you're just starting out.
Anyone Aspiring to work in fashion sales
You’re looking to step into a fashion sales role as a Sales Representative or Account Executive, or perhaps you want to equip your sales team with the skills to confidently represent your brand and build strong retail partnerships.
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You're in the right place!
This course is for those ready to put in the work to scale their fashion brands through wholesale. You’ll gain the tools, strategies, and insights to take meaningful steps forward, but the results will depend on your dedication and effort.
Wholesale isn’t always about quick wins—it’s about creating sustainable partnerships and building a brand that retailers and customers will love. If you’re ready to take action and stay committed, this course will equip you with the knowledge to move your brand closer to its goals.
*The resources provided in this course are best suited for those in U.S.A🇺🇸, although we've had international participants benefit as well.
By the End of This Program, You Will Have...
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01. Built a Retail-Ready Brand
with a thoughtfully curated product line, strategic wholesale pricing, and beautiful sales materials that instantly capture the attention of retail buyers, positioning your brand for wholesale partnerships. 👗
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02. Discovered Your Dream Retailers
by researching and connecting with stores that align with your brand's vision and values, ensuring your products are showcased in spaces that attract your ideal customers.🏬
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03. Pitched Your Brand with Confidence
and made a lasting impression on buyers with a compelling brand story, professional line sheets, and a pitch that clearly communicates why your products belong on their shelves. ✍🏼
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04. Mastered Strategies to Thrive in Wholesale Markets
by navigating trade shows, showrooms, and direct sales opportunities with ease, positioning your brand for consistent exposure and growth in the wholesale space.🫱🏾‍🫲🏻
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05. Prepared to Scale Your Wholesale Business
by creating systems, building strong retailer relationships, and leveraging marketing strategies to make your wholesale operations sustainable and profitable. 💸
I'm Ready - get me enrolledMeet your instructor
Hi There, I'm Jasmine 👋🏽
A fashion industry CEO with over 14 years of experience in the industry. With a history of cultivating successful partnerships and driving growth, I've had the privilege of working with some of the biggest names in retail both domestically and internationally. From working the showrooms during Paris Fashion Week to managing wholesale for top brands.
Now, as an educator, I have a passion for helping purpose-driven fashion startups navigate the fashion industry, and equipping them for success! I'm excited to share my knowledge and expertise with fashion entrepreneurs looking to make their mark in the industry and share the same strategies I used to help drive over a million dollars in sales for the brands I've represented.
Retailers I've Worked With...
+ more!
"My experience with the Fashion Wholesale Masterclass was great! I learned so much about wholesale and how to position my collection to be marketable and sustainable. I also had fun learning. The modules and resources were very helpful. The content was engaging and the instructor was inspiring."
Sherita S.
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The Investment
THE CHOICE IS YOURS...
Pick the payment plan that's best for you!
Plus You’ll be Backed by a Risk-FreeÂ
15 Day Guarantee
We have confidence that you're going to ❤️ this course, but If within the first 15 days, you find that it isn't aligning with your goals, simply reach out, and we'll process a full refund!
We are dedicated to your success, transparency, and ensuring that your investment in your fashion business is risk-free. Join us confidently as we empower you to build an impactful and thriving fashion brand.
Still Got Questions?
Who is this course for?
Do I need any prior experience in wholesale fashion to take this course?
How is the course structured?
Is there any support available if I have questions or need help?
How long will I have access to the course materials?
👉 Here's a Recap of What's Inside the Course...
You're going to get access to...
- Access to all eight modules of the course, teaching you how to wholesale your fashion brand.
- Expert guidance and insights from fashion industry professionals
- Fillable/Customizable Fashion Industry Templates and Forms
- Lifetime Access to Course
-
Customer Support
- *Personalized Brand Audit (Accelerator Package only)
- *2 Months access to our membership community (Accelerator Package only)
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When it comes to growing a fashion business there's no such thing as a "Get Rich Quick" Scheme
(but you know that)
You're serious about growing your fashion brand
You know the potential your brand has and you're ready to expand your reach and increase sales.
You're not afraid of hard work or playing the long game
Your work ethic is strong and you're ready to put in the work it takes to see the results you desire.Â
Starting today (with expert guidance) means getting there soonerÂ
You don't know all the steps, but you're willing to trust the (proven) process.